“To them, it doesn’t really matter who ultimately succeeds,” says Sam Abuelsamid, who writes about the self-driving-vehicle industry and is the vice president of marketing at Telemetry, a Michigan research firm. “If you’ve got a car that works and can drive safely, you’re welcome to come onto Uber and provide rides.”
Still, it’s too early to say whether the Kleenex gambit will work.
Plenty has changed since 2015. Kalanick is no longer at Uber, deposed by a hostile board in 2017. The company marked a grim milestone in 2018 when one of…
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