Amazon CEO Andy Jassy shared plans to introduce advertisements when users chat with Alexa+. The Seattle-based tech giant unveiled the artificial intelligence (AI)-powered version of Alexa voice assistant in February, which comes with several new capabilities. Currently available in the US, the company claims that Alexa+ has been rolled out to and is being used by millions of users. Jassy now wants to place ads between these conversations, which will mark a first for the company.
Alexa+ Might Place Ads Mid-Conversation
The Amazon CEO’s statements were made during the company’s second-quarter earnings call with stakeholders on Thursday. Highlighting the company’s achievements in the previous quarter ending in June, Jassy said that the current version of the Alexa experience brings more intelligence in the way it processes and handles tasks, based on transcriptions from Seeking Alpha. Its agentic capabilities were also mentioned.
Jassy also claimed…
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