Google has begun the limited rollout of new age assurance technology in the United States, part of its broader plan to better protect underage users across its platforms. The initiative, announced earlier this year, is being tested with a small group of users before a potential wider implementation.
How the new tools work
The system is designed to distinguish between users over and under the age of 18 in order to offer more appropriate digital experiences for minors. This includes default safeguards such as restrictions on content, limited advertising exposure, and blocked access to adult-only apps on the Play Store.
In cases where a user is identified as underage, Google says it will automatically activate features aimed at digital wellbeing, including break and bedtime reminders on YouTube, restrictions on repetitive content, and the disabling of location history features such as Timeline in Google Maps.
The company explained that its approach…
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